Five SEO Strategies That Will Help You Grow Your Insurance Business.
According to data that was released by J.D Power, it is estimated that over 74 percent of everyone who buys insurance, they get their insurance quota from websites of insurance companies. The data has sent insurance companies into a frenzy and they are all seeking to get a website.
Gone are the days when you would write content and stuff them with keywords and expect them to rank. Those methods don’t work anymore and they don’t have any effects today. If you want to get the best out of the SEO, then the following tips will assist you.
Quality Content
Most of the time you have heard that content is king. The idea of content is always right. It is common for Google to pay attention to content than on the keywords that are used. Websites that have the best content are also known to perform better in the search engine.
Make sure that the content is aimed at your audience. A good example of those in San Francisco would be to write about insurance tips for San Francisco residents.
Use The Power Of Social Media.
Social media has given people a chance to share the contents that they have. If you want more traffic, ensure that you use the power of social media. Social media can get you decent traffic particularly when you share content that gets people’s attention.
Optimize Your Site For Mobile.
We can all agree that smartphones brought a lot of changes to the market. Many people are using their devices to browse and for that reason, you are encouraged to ensure that your site is mobile-friendly. It is important that your clients get the best experience with the devices that they are using to browse your site.
Use High-Quality Images.
People are beginning to use images to optimize their ranking. You are encouraged to use only the images that are relevant to the content. Another point to note is the quality of the images in your content. This strategy is new and many people haven’t realized its potential.
Take Advantage of Backlinking
If you want to tell Google that your site can be trusted, make sure that you use backlinks. Whenever Google looks at these links, it gets an idea that your site is trustworthy. The external links play a crucial role in ranking as well as the internal links.
If you want to see growth in your business through ranking, then you must ensure that the SEO strategy that you adopt is friendly and up to date. For those who are serious about SEO and would like to know how they can use this strategy to grow their business and improve their rankings, you can click here to contact us.